The American Chamber of Commerce Executives recent study on the impact of chambers proves that chamber membership and community involvement are good investments and members are seen as stakeholders in their local chamber. Furthermore, chamber membership is synonymous with quality and desirability. Here are some important facts:
- 63% of people have a more positive view of, and are more likely to do business with companies that are members the local Chamber of Commerce than with companies that are not.
- 63% of consumers are more likely to purchase goods or services from a small business that is a member of the local chamber of commerce.
- 59 % of consumers think that being active in the local chamber of commerce is an effective business strategy overall.
- 44% of consumers are more likely to think favorably of a small business that is a member of the local chamber of commerce.